The On Target Health program helps a company ‘control the controllables.’ Health plans will always be susceptible to one-off costs like physical accidents or infectious disease. We find the most expensive conditions on an annual basis for a health plan are linked to obesity:
Our program helps identify the members of the health plan who have, or are at risk of having the conditions above, and treats the root cause of the condition: obesity.
A person in an obese state costs a company approximately 42% more in annual direct health costs (Finkelstein EA; Annual Medical Spending Attributable to Obesity). Once those members are identified, On Target Health determines their willingness to make a change. Those members that will provide the health plan the most relief, and are willing to make a change, begin a 20-week intensive program to change their lifestyle and treat obesity.
The program uses a LeanPix(1) and Calorimeter (2) to determine the body composition and actual metabolism of each member. These measurements than guide an obesity management program that creates fat loss, not just weight loss. It can be easy to go on a crash diet to lose weight, but understanding actual metabolism and healthy eating changes body composition, creating a healthier member of the health plan.
During the 16-week program, member employees are meeting with a health coach every other week for one hour. During that meeting, they are measured, their progress is discussed, and the member is educated on next steps to a healthier lifestyle. On the opposite weeks, the members are in an hour long group class, conducted by On Target Health coaches to teach about healthier decision-making, cooking, the right amount of physical fitness and other lifestyle issues that influence obesity.
At the halfway point of the program and at the end of 16 weeks, On Target Health meets with the management team to discuss Return on Investment. The On Target Health report understands the health conditions of each of the members and what those health conditions cost the company’s health plan. Converting members from a risky health profile to a low-risk health profile is what drives the return on investment.